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Book Excerpts - Volume 2:


The Attention Economy
By Thomas H. Davenport and John C. Beck.
Does your company suffer from organizational ADD? When there is contention for attention, those who seek it turn to the most reliable attention getters.
(Issue 14 - May 22 - 28, 2001)

From Global to Metanational: How Companies Win in the Knowledge Economy
By Yves Doz, Jose Santos, and Peter Williamson
Metanational Pioneers: The Benefits of Being Born in the "Wrong" Place.
(Issue 40 - December 11-17, 2001)

Shaping Web Usability: Interaction Design in Context
By Albert N. Badre
Optimizing the user experience should be the ultimate aim of the Web usability designer.
(Issue 46 - February 5-11, 2002)



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